Fulfilment · Logistics · Operations Consulting

Operations that ship.
Strategy that sticks.

I'm Azeem Baig — an operations consultant who has personally run the fulfilment centres, delivery networks and P&Ls that most consultants only advise on. Fifteen years leading large-scale, deadline-critical supply chain operations for Amazon and OPLOG, now available to your business.

Waybill / Career Routing 15+ Yrs Active
London, UK Riyadh, KSA Dubai, UAE Berlin, DE Istanbul, TR
15+Years in Operations Leadership
4Countries Led Directly
20+Sites & Stations Launched
$88M+Peak Annual P&L Managed
One Practice, Two Disciplines

Fulfilment expertise. Consulting rigour.

Most businesses have to choose between an operator who knows the warehouse floor and a consultant who knows how to structure a transformation. I offer both, because I've done both — inside Amazon and Amazon's largest 3PL partner.

Discipline 01 — Operations

Fulfilment & Logistics

Network design, warehouse and delivery station launches, capacity planning, peak/Q4 readiness, last-mile cost reduction, 3PL operations and multi-site P&L ownership.

Discipline 02 — Advisory

Management Consultancy

Organisational design, business turnarounds, Lean/Six Sigma performance improvement, financial planning & reporting, leadership frameworks and change delivery.

Specialist Capability

Amazon External Fulfilment (AEF) Tenders

I led the financial, operational and strategic input into a successful Amazon External Fulfilment tender — and the site launch that followed. If your business is preparing a bid, or has won one and needs a safe pair of hands to mobilise it, this is work I can lead directly.

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What I Do

Services built around your problem, not my org chart.

01

Fulfilment & 3PL Operations

Network design, site launches, capacity & peak planning.

02

AEF Tender & Launch

Bid support and post-award site mobilisation.

03

Management Consultancy

Transformation, org design, Lean-led improvement.

04

Business Support

Interim leadership, reporting, project delivery.

See full service breakdown →
From the CV

"Led end-to-end fulfilment and 3PL strategy across a multi-country eCommerce logistics network — scaling capacity and profitability while holding the line on service and cost."

That's the OPLOG chapter of my career, in short. Before that: building and running Amazon's Last Mile network in Saudi Arabia from the ground up, leading UK fulfilment centres through peak, and, earlier still, owning regional financial planning at Royal Mail Group.

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